MOBILY SAUDI ARABIA

Year

2017

ABOUT

An ad hoc loyalty initiative targeting to thank all the Mobily customers for being part of the network. The campaign’s core idea was that for every SAR spent by a subscriber on Mobily’s services, the customer would be rewarded with equal chances to participate in draws for amazing prizes.

KPIs AFFECTED

ARPU, Top Up Value, NPS

Year

2017

ABOUT

An adhoc loyalty initiative targeting to thank all the Mobily customers for being part of the network. The campaign’s core idea was that for every SAR spent by a subscriber on Mobily’s services, the customer would be rewarded with equal chances to participate in draws for amazing prizes.

KPIs AFFECTED

ARPU, Top Up Value, NPS

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